Most people don’t have a plan for their sales training. Here are four ways to fix that. Companies spend over $70 billion on training and an average of $1,459 per salesperson annually. Yet, these trainings are nowhere as effective as leaders would like them to be. To increase effectiveness, retention, and performance, sales trainers should draw from the best practices of learning and design professionals. Here are four ways to incorporate better planning into your training:
- Understand the purpose of the training and learning objections
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