The 5 Mistakes Leaders Make with their Sales Development (SDR) Program

Published September 25, 2021

After working with hundreds of Sales Development Leaders over the past 5 years, the Tenbound Analyst team has seen similar issues repetitiously arise while consulting high growth SaaS Sales Development teams. In this quick read e-book you will discover the secrets of top performance Sales Development Leaders and how to avoid these major pitfalls. Identify these mistakes and do what you can do to resolve and avoid them.

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Introduction – The 5 Big Mistakes
Hiring SDRs Before Setting Up Their Processes
Hiring SDRs Without an Experienced Manager in Place
Using Unstructured Data
Not Having a Go-to-Market Script or Strategy in Place
Set it, Forget it, and then Criticize it
Final Thoughts and Tenbound Recommendations

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