This week on the pod we have the ever fascinating Tito Bohrt, Founder/CEO of AltiSales and all-around Sales Development provocateur.
Tito makes the strong case here and in his other writings that we have the whole SDR-AE thing backwards in our GTM strategy…
i.e… actually hunting prospects and compelling them to take an appointment is the harder part of the process, versus running demos and closing deals.
Agree? Disagree? Take a listen and leave a comment below!
Let’s stir the pot a little here, because the old school SDR-AE process flow is getting diminishing returns and we definitely need some fresh ideas.
Want to learn more about Tito? Come see him and an All-Star cast at The Sales Development Conference 2018 in San Francisco, coming up August 30th.
Still haven’t picked up your tickets yet? This Conference will sell out so grab them today.
Early Bird SOLD OUT but slide in to the comments for down low hook up.