How can Marketing truly support the work of Sales Development? Where should SDR’s report to, Marketing or Sales? How do you ensure everyone is on the same page?
Scott King has thought through these issues and more, and shares a tremendous amount of wisdom on this week’s podcast. Take a listen, and ensure your revenue engine is a well oiled machine.
Scott is also the host of The Scott King Show, which includes a number of fascinating interviews with some of the top minds in Marketing and Sales. https://thescottking.com/sales-podcast/