What is a Chief Revenue Officer?

Published September 17, 2020

 

A few years ago, the CRO role came bursting on the scene, with the promise of unifying Marketing, Sales and Success into one coherent Revenue unit. Fast forward and the dream never really materialized. What happened? And can the promise be realized.

Join VanillaSoft CRO Darryl Praill and Tenbound CEO David Dulany as they break down how a CRO should operate today.

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