Industries / B2B fintech

The buyer graph for fintech.

A prospect raises a Series B, earns a money-transmitter license, and posts a CISO role. A play is already moving, and every touch is logged. graph8 puts every fintech buying signal on one governed buyer graph: funding, new licensing, security hiring, regulatory news, fintech tool moves, and leadership changes, each resolved to a real person and turned into a launch.

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mp meridian pay Series B payments, 180 employees
Hot
Raised a $50M Series B Funding
Earned money-transmitter license Licensing
Posted a CISO role Security
93 intent
90 ICP fit
Play launched, governed and logged CFO, CISO, and compliance, on one graph
The fintech motion Catch the signal Launch the play Pass security review Close (human) Expand
The problem

Fintech GTM runs on watchlists and a long security review.

Funding lands in one feed, new licenses in another, regulatory news in a third. The deal stalls in a security review you cannot see, your champion changes jobs, and when compliance asks how a buyer was contacted, nobody can answer cleanly.

x Signals scattered across watchlists
x Deals stall in an unseen security review
x Champion moves, deal goes cold
x One thread, not the committee
x No clean audit when compliance asks
The graph8 promise

Every fintech signal on one governed buyer graph, turned into a launch.

Funding, licensing, security, regulatory, tool, and leadership signals land on one account record, resolved to the buying committee, logged for audit, and turned into a play your team can approve.

One graph for every fintech signal
Economic buyer, CISO, and compliance resolved
Consent and residency configurable
Every approval and touch logged
Agents launch, humans close
01 / The signals that matter for fintech

Six fintech buying signals, on one buyer graph.

A generic topics feed does not know when a regulated buyer is moving. Fintech demand shows up in specific moments: funding, licensing, security hiring, regulatory change, tool movement, and a new owner of the problem.

Funding rounds New budget to deploy
New licensing Money-transmitter, SOC 2, PCI
Security hiring CISO and compliance roles open
Regulatory news Enforcement or rule changes
Fintech tool moves Adopting a competing or adjacent tool
Leadership changes New head at a regulated institution
02 / Stacked fintech signals

When three fintech signals stack on one account, that's a buyer in motion.

A single signal can be noise. A Series B, a money-transmitter license, and a CISO search on the same account is budget, regulatory motion, and a security gate forming at once. graph8 scores the account when those signals stack.

  • Funding that creates new budget
  • Licensing that opens a market
  • Security hiring that reveals the gate
  • Stacked signals scored as one account
Signals / meridian pay 3 stacked
Series B, $50M raised 2 weeks ago Funding
Money-transmitter license this month Licensing
Posted a CISO role today Security
93 intent score
90 ICP fit
03 / Studio

Studio builds your fintech ICP, personas, and messaging from your URL.

Point Studio at your fintech product and it reads who you serve, what trust claims matter, and how the regulated committee buys. It returns a fintech ICP, personas, and messaging grounded in your real category.

  • Reads your fintech product from the URL
  • A regulated-market ICP, not a generic filter
  • Personas for CFO, CISO, and compliance
  • Messaging grounded in trust, residency, and time-to-compliance
Studio Building
yourfintech.com reading trust claims
Fintech ICP regulated payments, banks, lenders
Personas CFO, CISO, Head of Compliance
Messaging trust, residency, time-to-compliance
04 / The fintech motion

Signal to demo to security review to deal, on one buyer graph.

A fintech signal kicks off the play. Agents multi-thread the account, your rep takes the demo briefed, and the same record carries the deal through security review, procurement, and expansion without losing the audit trail.

  • A signal stack kicks off the play
  • Agents reach CFO, CISO, and compliance
  • The rep walks into the demo fully briefed
  • Security review and expansion stay on the same record
Motion / meridian pay Security review ready
Signal caught funding + license + CISO
Play launched multi-threaded
Demo booked Thu 10:30am
Security review audit trail attached
Deal won expansion watched
05 / Governance

Revenue memory your compliance team can stand behind.

In fintech, trust and data residency are buying criteria. graph8 logs every signal, touch, and approval, keeps consent per contact, and lets residency be configured by region. When procurement or compliance asks why a buyer was contacted and what data was used, the answer is one query, not a scramble.

  • Consent captured per contact
  • Residency region configurable
  • Every signal, touch, and approval logged
  • Audit trail attached to the account
Governance / audit trail Query ready
Consent

captured per contact

Residency

region configurable

Audit trail Signal sourcedContact addedPlay approvedTouch sent
06 / One buyer graph for fintech

Every fintech signal, the whole committee, the full motion, on one governed record.

No export, no second system. The signals feed one graph, the graph resolves the CFO, CISO, and compliance, and the same record carries the play from launch to demo to security review to expansion.

meridian pay / one buyer graph Governed record
Fintech signal sources
Funding Licensing Security Regulatory Tool moves Leadership
93 intent
90 ICP fit
Committee resolved
Economic buyer Priya Shah, CFO
Security Sam Rivera, CISO
Compliance Dana Cole, Head of Compliance
Security review ready with audit trail attached.
Expansion watched on the same governed record.

The signal, committee, play, approval, and outcome are all visible in one place. Your reps execute with context. Your compliance team has the trail.

07 / What's different for fintech

Built for how financial companies actually buy and sell.

Every platform claims to do outbound. Here is why graph8 is built for the regulated fintech motion specifically.

Every fintech signal, one governed graph

Funding rounds, new licensing, security hiring, regulatory news, fintech tool moves, and leadership changes at regulated institutions, all on one buyer graph, resolved to a real person and scored. One auditable record, not six watchlists you skim on Mondays.

Governed, auditable revenue memory

Every signal, every touch, every approval is logged on the graph. When procurement or compliance asks why a buyer was contacted and what data was used, the answer is one query, not a scramble. Consent and data residency are configurable, not bolted on after the fact.

Multi-thread the security review

Fintech deals are not one buyer. graph8 resolves the economic buyer, the CISO, and compliance at the same account, and runs a play to each, so the deal survives a long security review instead of stalling when the CISO goes quiet.

Built on a decade of real B2B outbound

graph8 comes out of CIENCE: ten years of running real B2B outbound, including for regulated and financial buyers. The scoring and play templates are trained on what actually passed review and closed, not a brand-new guess at intent.

08 / graph8 for every fintech team

The signals each team acts on, and the impact they feel.

Choose a fintech team
Sales

Open with timing the fintech way: a raise, a new license, a CISO role just opened.

Funding, licensing, and leadership-change signals surface the accounts with urgency right now, resolved to the economic buyer and CISO, so your team enters the review with context already attached.

FundingLicensingLeadership
Reps work warm fintech accounts, not cold lists.
Marketing

Run demand gen against verified fintech demand, not guesses.

Regulatory news and fintech tool moves show which accounts have a current reason to care. Studio turns your URL into ICP, personas, and messaging, then the governed graph keeps campaigns tied to real demand.

RegulatoryTool movesStudio
Every campaign aimed at real, current fintech demand.
RevOps

Every fintech signal scored on one governed buyer graph.

Funding, licensing, security, regulatory, tool, and leadership signals land on the same account with an intent score and ICP fit. Consent and residency are configurable, and every touch remains auditable.

One streamIntent scoreAuditable
One governed graph to operate, not watchlists to reconcile.
Leadership

See the whole fintech motion live, from first signal through the review.

Signal, play, meeting, security review, pipeline, and attribution live on one record, so leadership sees the motion end to end instead of guessing what stalled inside procurement.

PipelineAudit trailAttribution
The full motion, visible and auditable end to end.
09 / Grounded in real B2B revenue

Built on a decade of real B2B outbound.

graph8 comes out of CIENCE: ten years of running real B2B outbound across thousands of campaigns and millions of conversations, including work with regulated and financial buyers.

10 years of real B2B outbound
1,000+ B2B brands run
Millions of conversations
700M people on the graph
30B intent signals
07 / Pricing

You pay for what graph8 executes. Never for seats.

Execution credits send, call, and run agents. Contact credits reveal and enrich the people you target. Three ways in.

For trying it out Pay as you go
Free to start

A free entry point to the full platform. No credit card.

  • 1,000 contact reveals to start
  • 500 execution actions free
  • Full platform access, no card
  • Then $0.05 per credit
Start Free
For data in your AI tools MCP Unlimited
$25 / user

Unlimited contact data, in the tools you already use.

  • Unlimited contact data, fair use
  • 2,500 execution credits a month
  • Priced per user, not per org
Claude ChatGPT Cursor VS Code
Start Free
Most popular
The full platform Team plan
$99 / mo

Unlimited users and data. Every app, one bill.

  • Campaigns, dialer, AI voice, and AI workflows
  • Meetings routed and booked for you
  • 10,000 execution credits a month
  • Unlimited users, no seat fees
  • 7-day free trial, no credit card
Start Free

Everything in the Team plan

$99 / mo, all included

The $99 Team plan is the full platform: everything below, for the whole org. MCP Unlimited and Pay as you go are lighter entry points with usage and seat limits.

Your GTM, executed

10,000 credits included
  • Campaigns and sending infrastructure Mailboxes, domains, and deliverability run for you, end to end.
  • 5-channel sequencer Email, phone, LinkedIn, SMS, and WhatsApp in automated sequences.
  • Dialer and AI voice agents Clone any rep voice for inbound and outbound calls with live booking.
  • AI inbox Replies triaged, drafted, and answered across every channel.
  • Meeting routing and booking Route leads to the right rep and book the meeting automatically.
  • CRM, pipeline, and quotes Deals, quotes, and AI-prioritized actions in the AE Cockpit.
  • Studio content engine Brand, newsletters, landing pages, ads, and campaign content.
  • AI agents and workflows Operator and Executor agents for RevOps, deals desk, and SDRs.

Data without limits

Included
  • MCP Unlimited for every user A $25 per user value, included for the whole org on the Team plan.
  • No monthly cap on contact data Reveals, lookups, enrichments, and exports run org-wide, every seat.
  • Buying signals Visitors, intent, hiring, and job-change signals on every account.
  • Waterfall enrichment Third-party providers, pay on match or bring your own keys.
  • Free search and browse Your whole team explores 700M+ contacts and 100M+ companies.

Org-wide by default

Always on
  • Unlimited users, no seat fees Invite everyone. Pricing never scales with headcount.
  • Every feature unlocked No tiers gating voice, enrichment, sequencer, campaigns, or desktop.
  • Built-in CDP and integrations Warehouse, 500+ connectors, two-way CRM sync included.
  • Month-to-month, no contracts Cancel anytime.
  • Fair-use rate limits Limits apply on all plans. They guard against scraping, not real GTM work.

Execution credits send, call, and run agents. Contact credits reveal and enrich the people you target.

Ready to put every fintech signal on one governed buyer graph?

Every fintech signal, one launch.

Funding, licensing, security, regulatory, tool, and leadership signals on one graph, resolved to CFO, CISO, and compliance. Consent and residency configurable, every touch auditable. Pay for execution, not seats. Live in 3 minutes.