01 / Cost
What do we pay before results are clear?
AirSales
AirSales: From $1,500/month
CIENCE
CIENCE: management plus SDR capacity at cost
Companies that need multichannel outbound: including phone and programmatic advertising: coordinated by AI-driven intent signals choose the CIENCE ecosystem. Buyers who want campaign strategy grounded in Tenbound's SDR research, not generic best practices, choose CIENCE over a two-channel automation service.
115
Client proof
named case studies
151
Industries
B2B categories served
14
Setup motion
day launch path
Vendor
AirSales
System
CIENCE
Decision brief
AirSales is a vendor comparison. CIENCE is a system comparison: managed execution, graph8 platform, and Tenbound method in one operating model.
Decision
AirSales
CIENCE
Cost
AirSales
From $1,500/month
CIENCE
$2,000/month management plus SDR capacity at cost
Commitment
AirSales
Month-to-month
CIENCE
Month-to-month contract structure
Platform
AirSales
Proprietary tools
CIENCE
graph8 audience data, intent, orchestration, and reporting
Best fit
AirSales
AirSales is a credible option for SMB and early mid-market B2B companies that need LinkedIn and email prospecting at a low monthly entry cost, without committing to a multi-month contract. It suits organizations that do not yet require phone outreach, programmatic ads, or a native AI platform layer.
CIENCE
Companies that need multichannel outbound: including phone and programmatic advertising: coordinated by AI-driven intent signals choose the CIENCE ecosystem. Buyers who want campaign strategy grounded in Tenbound's SDR research, not generic best practices, choose CIENCE over a two-channel automation service.
01 / Cost
AirSales
AirSales: From $1,500/month
CIENCE
CIENCE: management plus SDR capacity at cost
02 / Commitment
AirSales
AirSales: Month-to-month
CIENCE
CIENCE: month-to-month
03 / Data
AirSales
Separate purchase may be required
CIENCE
graph8 intent signals and audience data included in the system
04 / Motion
AirSales
Monthly retainer per SDR
CIENCE
CIENCE execution, graph8 platform, Tenbound method
Keep the matrix short enough to scan, but specific enough to show what changes when the buyer chooses a platform-backed operating model.
Comparison axis
AirSales
CIENCE
Technology platform
AirSales
Proprietary tools
CIENCE
graph8 AI orchestration, intent data, and multichannel execution built in
SDR pricing model
AirSales
Monthly retainer per SDR
CIENCE
At-cost via Talent Cloud with no agency markup
Contract terms
AirSales
Month-to-month
CIENCE
Month-to-month contract structure
Research backing
AirSales
No dedicated sales development research arm named in source data
CIENCE
Tenbound research and training connected to CIENCE execution
Outreach channels
AirSales
Often email plus LinkedIn
CIENCE
Email, phone, LinkedIn, and programmatic ads through graph8
Data included
AirSales
Separate purchase may be required
CIENCE
graph8 intent signals and audience data included in the system
Setup time
AirSales
Weeks to months
CIENCE
14-day setup motion from source GTM page
Month-to-month contracts with a $1,500/month entry point make it accessible for startups and small agencies with limited budget or short-term pipeline needs
A 260+ million contact database with firmographic, technographic, and demographic filtering supports targeted list construction across a wide range of verticals
Named enterprise clients: Oracle, Sysco, IKEA: indicate the company has executed prospecting work at scale, not only for small accounts
Does not offer phone-based SDR outreach or programmatic advertising; outbound is limited to LinkedIn and email
Does not operate a proprietary AI platform; intent data, audience intelligence, and advanced campaign orchestration are not included and would require separate vendor purchases
Does not have an affiliated sales development research or training organization to inform campaign methodology or provide clients with industry benchmarking
Month-to-month contracts with a $1,500/month entry point make it accessible for startups and small agencies with limited budget or short-term pipeline needs
A 260+ million contact database with firmographic, technographic, and demographic filtering supports targeted list construction across a wide range of verticals
Named enterprise clients: Oracle, Sysco, IKEA: indicate the company has executed prospecting work at scale, not only for small accounts
Does not offer phone-based SDR outreach or programmatic advertising; outbound is limited to LinkedIn and email
Does not operate a proprietary AI platform; intent data, audience intelligence, and advanced campaign orchestration are not included and would require separate vendor purchases
Does not have an affiliated sales development research or training organization to inform campaign methodology or provide clients with industry benchmarking
The source page positions CIENCE as a three-part ecosystem: CIENCE for managed execution, graph8 for the GTM platform, and Tenbound for research, training, and sales development method.
01
02
03
01
graph8 intent data and audience intelligence are built into every CIENCE engagement at no extra cost: no separate ZoomInfo, 6sense, or Bombora contract required
02
CIENCE runs four outbound channels (email, phone, LinkedIn, programmatic ads) within a single coordinated campaign; AirSales covers two
03
Tenbound, CIENCE's sister brand, is the only dedicated SDR industry research organization in the market: campaign strategy is informed by documented methodology across 151 B2B verticals
04
1,000+ companies trust CIENCE including Microsoft, Google, Uber, Salesforce, Okta, Nasdaq, IBM, Yamaha, and Shutterstock, supported by 115 named case studies
AirSales
AirSales is a credible option for SMB and early mid-market B2B companies that need LinkedIn and email prospecting at a low monthly entry cost, without committing to a multi-month contract. It suits organizations that do not yet require phone outreach, programmatic ads, or a native AI platform layer.
CIENCE
Companies that need multichannel outbound: including phone and programmatic advertising: coordinated by AI-driven intent signals choose the CIENCE ecosystem. Buyers who want campaign strategy grounded in Tenbound's SDR research, not generic best practices, choose CIENCE over a two-channel automation service.
Comparing AirSales to the CIENCE ecosystem means comparing a two-channel outreach service to an integrated stack of execution, AI platform, and sales development research. Three gaps are material.
First, channels. AirSales operates on LinkedIn and email only. CIENCE runs outbound across email, phone, LinkedIn, and programmatic advertising simultaneously, coordinated through graph8's multichannel campaign orchestration: built in at no extra cost. For buyers who need phone coverage or ad retargeting alongside outbound sequences, AirSales cannot deliver that within a single engagement.
Second, technology. AirSales does not operate a proprietary AI platform. graph8, built into every CIENCE engagement, provides intent data signals, audience intelligence, and cross-channel orchestration. Clients working with AirSales would need to source and pay for equivalent data and automation tooling separately: typically through vendors like ZoomInfo, 6sense, or Bombora, which individually carry four- to five-figure annual contracts.
Third, research backing. No other lead generation company has an affiliated sales development research organization. Tenbound, CIENCE's sister brand, produces the only dedicated SDR industry research and methodology in the market. That means CIENCE campaign design draws on documented best practices across 151 B2B industries, validated by 115 named case studies: a methodology layer AirSales does not have a published equivalent for.
The single capability the ecosystem offers that AirSales structurally cannot match: programmatic advertising layered into the same outbound campaign, coordinated by graph8 intent data, without a separate vendor contract.
01
AirSales publishes a starting price of $1,500/month on a month-to-month basis, with clients able to add SDRs as pipeline demand grows. CIENCE's Talent Cloud model places SDRs at-cost with no agency markup: compared to the 30 to 50% markup typical of SDR agency retainers: and also runs month-to-month. For buyers comparing total cost, the relevant question is not just the monthly rate but whether the engagement includes intent data, AI orchestration, and multichannel coverage, or whether those need to be purchased separately.
02
AirSales is a two-channel (LinkedIn + email) automated prospecting service with a third-party technology stack. The CIENCE ecosystem is three components working together: CIENCE for outbound and inbound SDR execution, graph8 for AI-driven intent data and multichannel campaign orchestration (email, phone, LinkedIn, programmatic ads) built in at no extra cost, and Tenbound for SDR research and methodology. That is an ecosystem versus a single-service vendor: the comparison is structurally unequal in CIENCE's favor for any buyer with multichannel or data requirements.
03
CIENCE also operates on month-to-month terms, so contract flexibility is not a differentiator between the two. The difference is scope: CIENCE's month-to-month engagement includes graph8's intent data and multichannel orchestration across four channels, SDR execution, and access to methodology developed through Tenbound's research: not just LinkedIn and email automation.
04
AirSales does not operate a proprietary AI platform. Its automation layer is built on third-party tooling rather than a native system. graph8, built into the CIENCE ecosystem at no extra cost, provides intent data signals, audience intelligence, and multichannel campaign orchestration across email, phone, LinkedIn, and programmatic advertising. Clients working with AirSales who want equivalent AI-driven data and orchestration would need to purchase those capabilities separately from vendors such as 6sense, Bombora, or ZoomInfo.
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