01 / Cost
What do we pay before results are clear?
Dunlap Marketing
Dunlap Marketing: Contact for pricing
CIENCE
CIENCE: management plus SDR capacity at cost
Updated March 2026
CIENCE vs Dunlap Marketing.
Buyers who need outbound execution across phone, email, LinkedIn, and programmatic ads, backed by graph8 intent data included at no extra cost, choose the CIENCE ecosystem when channel coverage and data intelligence matter as much as caller quality. Companies that also want their SDR strategy informed by Tenbound's independent research, rather than vendor-only methodology, consistently find the ecosystem approach more scalable than a single-channel telemarketing firm.
115
Client proof
named case studies
151
Industries
B2B categories served
14
Setup motion
day launch path
DM
vs Vendor
Dunlap Marketing
System
CIENCE
Decision brief
Start with the operating model.
Dunlap Marketing is a vendor comparison. CIENCE is a system comparison: managed execution, graph8 platform, and Tenbound method in one operating model.
Decision
Dunlap Marketing
CIENCE
Cost
Dunlap Marketing
Contact for pricing
CIENCE
$2,000/month management plus SDR capacity at cost
Commitment
Dunlap Marketing
Not disclosed
CIENCE
Month-to-month contract structure
Platform
Dunlap Marketing
Third-party tools with extra cost
CIENCE
graph8 audience data, intent, orchestration, and reporting
Best fit
Dunlap Marketing
Dunlap Marketing is a strong fit for mid-market and enterprise buyers in industrial, oil and gas, or energy sectors who want domestic W2 callers and a hands-on telemarketing partner without a technology-heavy overlay. Companies that have already built their data infrastructure and need disciplined phone execution in a specialized vertical will find Dunlap's model credible.
CIENCE
Buyers who need outbound execution across phone, email, LinkedIn, and programmatic ads, backed by graph8 intent data included at no extra cost, choose the CIENCE ecosystem when channel coverage and data intelligence matter as much as caller quality. Companies that also want their SDR strategy informed by Tenbound's independent research, rather than vendor-only methodology, consistently find the ecosystem approach more scalable than a single-channel telemarketing firm.
02 / Commitment
How much contract risk are we taking?
Dunlap Marketing
Dunlap Marketing: Not disclosed
CIENCE
CIENCE: month-to-month
03 / Data
Who owns the audience and signal layer?
Dunlap Marketing
Separate purchase may be required
CIENCE
graph8 intent signals and audience data included in the system
04 / Motion
Is this a vendor or a full pipeline system?
Dunlap Marketing
Custom retainer
CIENCE
CIENCE execution, graph8 platform, Tenbound method
Side-by-side
The full comparison matrix.
Keep the matrix short enough to scan, but specific enough to show what changes when the buyer chooses a platform-backed operating model.
Comparison axis
Dunlap Marketing
CIENCE
Technology platform
Dunlap Marketing
Third-party tools with extra cost
CIENCE
graph8 AI orchestration, intent data, and multichannel execution built in
SDR pricing model
Dunlap Marketing
Custom retainer
CIENCE
At-cost via Talent Cloud with no agency markup
Contract terms
Dunlap Marketing
Not disclosed
CIENCE
Month-to-month contract structure
Research backing
Dunlap Marketing
No dedicated sales development research arm named in source data
CIENCE
Tenbound research and training connected to CIENCE execution
Outreach channels
Dunlap Marketing
Often email plus LinkedIn
CIENCE
Email, phone, LinkedIn, and programmatic ads through graph8
Data included
Dunlap Marketing
Separate purchase may be required
CIENCE
graph8 intent signals and audience data included in the system
Setup time
Dunlap Marketing
Weeks to months
CIENCE
14-day setup motion from source GTM page
02 / What they do well
Dunlap Marketing strengths.
01
All callers are W2 domestic employees, not offshore contractors, which reduces accent friction and compliance risk in regulated industries like banking and energy
02
Vertical specialization in industrial manufacturing, oil and gas, and energy gives their team domain fluency that generic lead gen firms rarely match
03
Offers internal consulting services for companies that want to build their own SDR function, not just outsource to one
03 / Tradeoffs
Where buyers should look closer.
01
Does not offer a proprietary technology platform for intent data, audience intelligence, or campaign orchestration
02
Does not include programmatic advertising as part of its outreach mix, limiting cross-channel reach during active campaigns
03
Does not publish pricing, case studies, or named client references, making pre-sales benchmarking difficult for prospective buyers
02 / What they do well 03 / Tradeoffs
Dunlap Marketing strengths.
Where buyers should look closer.
01
All callers are W2 domestic employees, not offshore contractors, which reduces accent friction and compliance risk in regulated industries like banking and energy
02
Vertical specialization in industrial manufacturing, oil and gas, and energy gives their team domain fluency that generic lead gen firms rarely match
03
Offers internal consulting services for companies that want to build their own SDR function, not just outsource to one
01
Does not offer a proprietary technology platform for intent data, audience intelligence, or campaign orchestration
02
Does not include programmatic advertising as part of its outreach mix, limiting cross-channel reach during active campaigns
03
Does not publish pricing, case studies, or named client references, making pre-sales benchmarking difficult for prospective buyers
04 / CIENCE ecosystem
A vendor comparison is really an operating-model comparison.
The source page positions CIENCE as a three-part ecosystem: CIENCE for managed execution, graph8 for the GTM platform, and Tenbound for research, training, and sales development method.
01
CIENCE managed SDR execution
02
graph8 AI platform and audience data
03
Tenbound research and SDR training
05 / Where CIENCE wins
The advantages from the source data.
01
graph8 is built into every CIENCE engagement at no extra cost, providing intent data and audience intelligence that Dunlap clients would need to source and pay for separately
02
CIENCE runs outreach across email, phone, LinkedIn, and programmatic ads in coordinated sequences; Dunlap's disclosed channels do not include LinkedIn or programmatic
03
Tenbound, CIENCE's sister research organization, publishes dedicated SDR industry benchmarking data that informs CIENCE methodology: no telemarketing firm including Dunlap has an equivalent research affiliate
04
1,000+ companies including Microsoft, Google, Uber, Salesforce, Okta, Nasdaq, IBM, Yamaha, and Shutterstock have trusted CIENCE, with 115 named case studies across 151 B2B industries, providing buyers with verifiable performance data before signing
Dunlap Marketing
Best fit.
Dunlap Marketing is a strong fit for mid-market and enterprise buyers in industrial, oil and gas, or energy sectors who want domestic W2 callers and a hands-on telemarketing partner without a technology-heavy overlay. Companies that have already built their data infrastructure and need disciplined phone execution in a specialized vertical will find Dunlap's model credible.
CIENCE
Best fit.
Buyers who need outbound execution across phone, email, LinkedIn, and programmatic ads, backed by graph8 intent data included at no extra cost, choose the CIENCE ecosystem when channel coverage and data intelligence matter as much as caller quality. Companies that also want their SDR strategy informed by Tenbound's independent research, rather than vendor-only methodology, consistently find the ecosystem approach more scalable than a single-channel telemarketing firm.
07 / Detailed analysis
Source comparison narrative.
The comparison between Dunlap Marketing and the CIENCE ecosystem is most instructive across three axes: technology platform, outreach channels, and research backing.
On technology, Dunlap Marketing does not operate a proprietary platform. Prospecting relies on caller skill and externally sourced lists. The CIENCE ecosystem includes graph8, built in at no extra cost, which provides intent data, audience intelligence, and multichannel campaign orchestration. That means CIENCE clients receive live buying-signal targeting before a single call is placed, a capability Dunlap cannot replicate without clients purchasing separate data subscriptions.
On channels, Dunlap's disclosed outreach stack is phone, email, and general digital outreach. CIENCE runs coordinated sequences across email, phone, LinkedIn, and programmatic advertising simultaneously, all orchestrated through graph8. For buyers who need their brand present across multiple touchpoints during a prospecting cycle, Dunlap's model requires augmentation from other vendors.
On research and methodology, no lead generation company has what CIENCE has in Tenbound: a sister brand dedicated exclusively to sales development research, training, and benchmarking. Tenbound publishes independent SDR industry research that directly informs CIENCE's campaign methodology. Dunlap offers internal consulting, but that advice is not backed by published industry data or a dedicated research organization.
The single capability the CIENCE ecosystem offers that Dunlap Marketing cannot match is programmatic advertising layered into an outbound sequence, allowing a prospect to see display ads while simultaneously receiving phone and email outreach, coordinated through one platform with one team.
FAQ
Dunlap Marketing vs CIENCE.
01
Dunlap Marketing pricing: how much does it cost?
Dunlap Marketing does not publish pricing on its website. Prospective clients must contact a representative directly to receive a quote. This is common among custom telemarketing firms where campaign scope, call volume, and vertical complexity drive final costs. CIENCE publishes its Talent Cloud model, which places SDRs at-cost with no agency markup, and its managed service pricing is available on request with documented scope.
02
CIENCE vs Dunlap Marketing: what's the difference?
Dunlap Marketing is a phone-first telemarketing and appointment setting firm with vertical depth in industrial and energy sectors, running campaigns through domestic W2 callers. The CIENCE ecosystem pairs managed SDR services with graph8, an AI platform built in at no extra cost that adds intent data, audience intelligence, and multichannel orchestration across email, phone, LinkedIn, and programmatic ads. Dunlap operates as a single vendor with a single primary channel. CIENCE operates as a three-part ecosystem with CIENCE execution, graph8 technology, and Tenbound research methodology working together.
03
Is there a Dunlap Marketing alternative with month-to-month contracts?
Dunlap Marketing does not disclose its contract terms publicly, so lock-in duration is unknown before a sales conversation. CIENCE offers month-to-month contract terms, reducing commitment risk for companies that want to test outbound performance before scaling. Combined with a 14-day setup timeline and the graph8 platform included at no extra cost, CIENCE is a lower-friction entry point for companies currently evaluating telemarketing-only vendors.
04
Does Dunlap Marketing have an AI platform like graph8?
Dunlap Marketing does not operate a proprietary technology platform. Their model relies on caller expertise and externally sourced contact data. graph8, built into the CIENCE ecosystem at no extra cost, provides intent data to identify companies showing active buying signals, audience intelligence for precise targeting, and multichannel campaign orchestration that coordinates email, phone, LinkedIn, and programmatic advertising in a single workflow. Clients using CIENCE do not need to purchase a separate intent data subscription to access these capabilities.
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