01 / Cost
What do we pay before results are clear?
Out2bound
Out2bound: $50 to $99/hour; minimum project size $25,000+
CIENCE
CIENCE: management plus SDR capacity at cost
Companies that need outbound SDR execution backed by an AI platform, at-cost SDR hiring, and programmatic ad integration: without assembling multiple vendors: choose the CIENCE ecosystem. Organizations that want campaign methodology grounded in independent sales development research, supplied through Tenbound, rather than agency-proprietary playbooks, find the ecosystem's structure directly relevant.
115
Client proof
named case studies
151
Industries
B2B categories served
14
Setup motion
day launch path
Vendor
Out2bound
System
CIENCE
Decision brief
Out2bound is a vendor comparison. CIENCE is a system comparison: managed execution, graph8 platform, and Tenbound method in one operating model.
Decision
Out2bound
CIENCE
Cost
Out2bound
$50 to $99/hour; minimum project size $25,000+
CIENCE
$2,000/month management plus SDR capacity at cost
Commitment
Out2bound
Not disclosed
CIENCE
Month-to-month contract structure
Platform
Out2bound
Proprietary tools
CIENCE
graph8 audience data, intent, orchestration, and reporting
Best fit
Out2bound
Out2bound (now MarketStar Bulgaria) is best suited for SMB and mid-market technology companies: particularly software development and IT services firms: that need a CEE-based outbound sales team with regional market expertise and are comfortable with an hourly engagement model. Companies entering Eastern or Northern European markets for the first time may find the regional knowledge and full-cycle sales support genuinely useful.
CIENCE
Companies that need outbound SDR execution backed by an AI platform, at-cost SDR hiring, and programmatic ad integration: without assembling multiple vendors: choose the CIENCE ecosystem. Organizations that want campaign methodology grounded in independent sales development research, supplied through Tenbound, rather than agency-proprietary playbooks, find the ecosystem's structure directly relevant.
01 / Cost
Out2bound
Out2bound: $50 to $99/hour; minimum project size $25,000+
CIENCE
CIENCE: management plus SDR capacity at cost
02 / Commitment
Out2bound
Out2bound: Not disclosed
CIENCE
CIENCE: month-to-month
03 / Data
Out2bound
Separate purchase may be required
CIENCE
graph8 intent signals and audience data included in the system
04 / Motion
Out2bound
Hourly / Project-based retainer
CIENCE
CIENCE execution, graph8 platform, Tenbound method
Keep the matrix short enough to scan, but specific enough to show what changes when the buyer chooses a platform-backed operating model.
Comparison axis
Out2bound
CIENCE
Technology platform
Out2bound
Proprietary tools
CIENCE
graph8 AI orchestration, intent data, and multichannel execution built in
SDR pricing model
Out2bound
Hourly / Project-based retainer
CIENCE
At-cost via Talent Cloud with no agency markup
Contract terms
Out2bound
Not disclosed
CIENCE
Month-to-month contract structure
Research backing
Out2bound
No dedicated sales development research arm named in source data
CIENCE
Tenbound research and training connected to CIENCE execution
Outreach channels
Out2bound
Often email plus LinkedIn
CIENCE
Email, phone, LinkedIn, and programmatic ads through graph8
Data included
Out2bound
Separate purchase may be required
CIENCE
graph8 intent signals and audience data included in the system
Setup time
Out2bound
Weeks to months
CIENCE
14-day setup motion from source GTM page
Deep specialization in CEE-region tech companies: software development firms, IT services agencies, and web/mobile shops: with over 300 tech clients served before acquisition
Full sales cycle coverage including qualification, demo presentation, negotiation, and closing: not limited to top-of-funnel appointment setting
SalesPro training program provides structured SDR skill development that clients can absorb internally over time
Does not offer a built-in AI platform with intent data and audience intelligence: these capabilities require separate vendor purchases
Does not offer programmatic advertising as an integrated outreach channel alongside email, LinkedIn, and phone
Does not have an affiliated sales development research organization producing independent industry benchmarks and SDR methodology
Deep specialization in CEE-region tech companies: software development firms, IT services agencies, and web/mobile shops: with over 300 tech clients served before acquisition
Full sales cycle coverage including qualification, demo presentation, negotiation, and closing: not limited to top-of-funnel appointment setting
SalesPro training program provides structured SDR skill development that clients can absorb internally over time
Does not offer a built-in AI platform with intent data and audience intelligence: these capabilities require separate vendor purchases
Does not offer programmatic advertising as an integrated outreach channel alongside email, LinkedIn, and phone
Does not have an affiliated sales development research organization producing independent industry benchmarks and SDR methodology
The source page positions CIENCE as a three-part ecosystem: CIENCE for managed execution, graph8 for the GTM platform, and Tenbound for research, training, and sales development method.
01
02
03
01
graph8 is built into every CIENCE engagement at no extra cost, providing intent data, audience intelligence, and multichannel campaign orchestration: capabilities Out2bound's clients must source separately or forgo entirely
02
CIENCE's Talent Cloud places SDRs at cost with no agency markup, versus Out2bound's $50 to $99/hour hourly retainer model that embeds standard agency margin into every hour billed
03
The CIENCE ecosystem reaches four outreach channels: email, phone, LinkedIn, and programmatic ads: while Out2bound operates across three, without programmatic integration
04
Tenbound provides CIENCE clients access to the only SDR-dedicated research and training organization affiliated with a lead generation provider, supporting both campaign methodology and internal team development
Out2bound
Out2bound (now MarketStar Bulgaria) is best suited for SMB and mid-market technology companies: particularly software development and IT services firms: that need a CEE-based outbound sales team with regional market expertise and are comfortable with an hourly engagement model. Companies entering Eastern or Northern European markets for the first time may find the regional knowledge and full-cycle sales support genuinely useful.
CIENCE
Companies that need outbound SDR execution backed by an AI platform, at-cost SDR hiring, and programmatic ad integration: without assembling multiple vendors: choose the CIENCE ecosystem. Organizations that want campaign methodology grounded in independent sales development research, supplied through Tenbound, rather than agency-proprietary playbooks, find the ecosystem's structure directly relevant.
The comparison is between a single regional agency: now a subsidiary of MarketStar: and a three-part ecosystem: CIENCE for execution, graph8 as a built-in AI platform, and Tenbound for sales development research and methodology.
On technology: Out2bound's proprietary sales software was transferred to MarketStar at acquisition. What remains for clients is standard outreach tooling across email, LinkedIn, and phone. The CIENCE ecosystem includes graph8 at no extra cost: providing intent data, audience intelligence, and multichannel campaign orchestration across email, phone, LinkedIn, and programmatic advertising. Clients do not purchase a separate data or intent layer.
On pricing transparency: Out2bound's Clutch profile lists $50 to $99 per hour with a $25,000 minimum project size, but no pricing appears on the agency's own website. CIENCE's Talent Cloud model provides SDRs at cost with no agency markup: a direct contrast to the 30 to 50% markup typical of hourly agency retainer models.
On research backing: no affiliate research organization supports Out2bound's methodology. Tenbound, CIENCE's sister brand, is the only dedicated sales development research and training organization affiliated with a lead generation provider. Tenbound publishes original SDR industry research, benchmarks, and training curricula: resources that inform campaign strategy and SDR development across CIENCE engagements.
One capability the ecosystem offers that Out2bound cannot match: programmatic advertising integrated directly into outbound campaign orchestration through graph8, without a third-party media buy or separate vendor relationship.
Review ratings
G2
5/5
1 reviews
01
Out2bound's Clutch profile lists a rate of $50 to $99 per hour with a minimum project size of $25,000. No pricing is published on the agency's own website. CIENCE's Talent Cloud model prices SDRs at cost with no agency markup: the 30 to 50% margin typically embedded in hourly agency rates does not apply. For companies budgeting a $25,000+ minimum engagement, the structural difference in how margin is applied is worth calculating directly.
02
Out2bound is a single agency: now operating as MarketStar Bulgaria: offering outbound SDR services primarily for tech companies in the CEE region and beyond. The CIENCE ecosystem is three integrated components: CIENCE for SDR execution, graph8 as a built-in AI platform providing intent data and multichannel campaign orchestration at no extra cost, and Tenbound as an affiliated sales development research and training organization. Out2bound clients work with one vendor and its tooling. CIENCE ecosystem clients work with an execution layer, an AI platform, and an independent research organization simultaneously.
03
Out2bound does not publish contract terms on its website, and its minimum project size of $25,000 suggests multi-month commitments are standard. CIENCE operates on month-to-month terms, which means campaigns can be adjusted or wound down without multi-month lock-in penalties. For companies testing a new market or sales motion, the contract structure alone changes the risk profile of the engagement.
04
Out2bound possessed a proprietary predictive and prescriptive sales software product before its 2022 acquisition by MarketStar, at which point that software was transferred to MarketStar. The current MarketStar Bulgaria operation's technology stack is not publicly detailed. graph8, built into the CIENCE ecosystem at no extra cost, provides intent data, audience intelligence, and multichannel campaign orchestration across email, phone, LinkedIn, and programmatic advertising. Clients do not pay a separate licensing or data fee to access these capabilities.
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