About Joveo
Joveo is a complete, programmatic job advertising platform that serves recruitment marketing agencies, job boards, staffing companies, RPOs, and employers, globally.
Challenges & Scope
ICP: Nursing, Home Healthcare, Retail, Hospitality, Transportation, and Logistics.
Product: Job Publishing Management Tools.
CIENCE Technologies coordinates the lead generation efforts for Joveo. After researching appropriate industries and ideal, prospective accounts, they conduct cold, multichannel marketing campaigns.
Why CIENCE
"They were able to adapt to our unique sales cycle and were flexible with our options. If you are looking for a knowledgeable and flexible team to help you with your lead generation, you should consider the CIENCE team." to says Ajith Segaram, Joveo's Vice President of Sales and Operations.In November 2019, Joveo hired CIENCE to outsource their lead generation, focusing on managers up through C-level positions in the industries of nursing, retail, hospitality, transportation, and logistics. Their target audience was large organizations with 300+ jobs to fill. CIENCE did their homework, tailoring a campaign to best first Joveo's needs.
"Great support from the team," says Ajith, "they have experience and a clear multi-channel strategy and provide regular updates and feedback. From an Account Management perspective, they were effortless to work with and provided us flexible options."
Results
Joveo established hundreds of brand new leads and connections via email, phone, and LinkedIn campaigns
Frequently Asked Questions
What results did Joveo achieve with CIENCE?
Joveo generated hundreds of brand new leads and connections through multichannel email, phone, and LinkedIn campaigns. By outsourcing lead generation to CIENCE, Joveo decreased cost per lead and enabled its sales reps to spend more time in front of customers and warm prospects.
What industries did CIENCE target for Joveo?
CIENCE targeted decision-makers: from managers through C-level: in nursing, home healthcare, retail, hospitality, transportation, and logistics. Campaigns focused on large organizations with 300 or more open positions to fill.
Why did Joveo choose CIENCE for lead generation?
Joveo selected CIENCE for their ability to adapt to a unique sales cycle and their flexible, multichannel approach. According to Ajith Segaram, Vice President of Sales & Operations, the CIENCE team provided great support, regular feedback, and effortless account management throughout the engagement.
How did CIENCE structure its outreach campaigns for Joveo?
CIENCE researched appropriate industries and ideal prospective accounts before executing cold outreach across email, phone, and LinkedIn. Campaigns were tailored to Joveo's specific needs and targeted organizations looking to fill 300 or more jobs, with outreach beginning in November 2019.
