Best Practices of Cold Outreach from Dr. Carmen Simon

In this episode of Enterprise Sales Development podcast, we speak with Dr. Carmen Simon, an instructor at Stanford Continuing Studies, Cognitive Neuroscientist at Memzy, and Chief Science Officer at Corporate Visions. Dr. Simon deconstructs a cold call and how the brain interprets every part of that outbound exercise. She also provides tips, research, and examples of what's happening to the brain with a cold email.